Welcome to Mini Bean’s First Coffee Lesson! This time we are covering 5 of the Principles of Design. If you would like to learn more, then please continue reading! If not, come join us for a cup of Mini Bean coffee!
Coffee Lesson: Principles of Design
The principles of design we will be covering are:
- Balance
- Rhythm
- Pattern
- Emphasis
- Contrast
There are also Unity and Movement, but we will not be covering those principles for this lesson.
Design Principle: Balance
The design principle of balance refers to the overall composition and how they relate to each other. There are two different types of balance: symmetrical and asymmetrical.
This design achieves symmetrical balance by having one element mirrored over a vertical centeral axis.
Design Principle: Rhythm
The design principle of rhythm refers to how a visual element or composition is repeated to create flow. This also helps create a sense of unity.
This design achieves rhythm by repeating a visual element over and over, creating a pattern that gives you a sense of rhythm.
Design Principle: Pattern
The design principle of pattern is also how a visual composition or element is repeated to create a visually unified design.
This design achieves pattern by taking a visual element and repeating it to create a visually appealing design.
Design Principle: Emphasis
The design principle of emphasis refers to the process of using visual elements to create a focal point to draw the viewer’s attention.
This design achieves emphasis by creating a visual hierarchy. It is obvious that the focal point is located at the top with a visually contrasting header, with a slightly darker contrasting subheader compared to the content.
Design Principle: Contrast
The design principle of contrast refers to the use of color in a visual element. By using drastically different colors, or complementary colors, you can achieve contrast.
This design achieves contrast by using visually different colors to draw the eye away from the background and into the intended element.
